The Challenge and the Opportunity
The United States consumes 25% of the world’s oil, but has only 3% of the known oil reserves. We consume more than 175 Billion gallons of gasoline and diesel annually, and import nearly 70 percent of that total. While wind, solar, hydro, and other alternatives are important components of an overall energy strategy, they are more likely to be used for stationary source power. The nature of the U.S. dependency on oil is for transportation fuels. In recognition of this fact, Congress passed a Renewable Fuel Standard (RFS). This landmark legislation will replace 36 billion gallons of petroleum products with biofuels like ethanol, biodiesel, and other renewable fuels. The program has been so successful that the Department of Energy estimates ethanol is currently blended into nearly 9.2% of the nation’s gasoline supply and that number could reach 10% in 2011. When ethanol blends reach that level it is the most that can be used in conventional motor vehicles, and that is called the E10 Blend Wall.
The E10 Blend Wall is just the beginning. With 9 million FlexFuel Vehicles (FFVs) on the road today and millions more rolling off assembly lines capable of using up to 85% ethanol, we have an opportunity to break through the E10 Blend Wall and to reap the economic, environmental, and economic benefits of the Renewable Fuel Standard. The FlexFuel Vehicle (FFV) Awareness Campaign is leading the way to break the stranglehold of foreign oil, and empower the American public with choice.
The first step in expanding the market for high level ethanol blends is to reach the current generation of FFV owners and make sure they are aware that their vehicles have this capability. Seems obvious but surprisingly more do not know they can use ethanol blends than do! The FFV Awareness campaign is employing a range of innovative outreach mechanisms to drive demand for FFVs and renewable fuels to meet the RFS. The Clean Fuels Foundation, in cooperation with over 30 supporting groups (see list below), is bringing together a wide range of government, industry, public interest groups and other biofuel stakeholders to locate and educate the nation’s 9 million FFV owners and motivate them to use higher than 10% blends of ethanol. The FFV Awareness Campaign will drive existing FFV owners to seek FlexFuel refueling stations that offer higher than 10% ethanol blends and encourage millions of new car buyers to consider 68 new FFV models as their next vehicle purchase. This in turn will lead to new refueling stations with Flexfuel pumps providing a range of consumer choices.
FFV Awareness Campaign Applauds Progress in Nebraska
Clean Fuels Foundation Steps up Awareness Efforts
Washington, DC: September 17, 2012: Calling it good news for consumers and good news for ethanol producers, officials from the FFV Awareness Campaign reported that the number of Flex Fuel Vehicles (FFVs) in Nebraska has increased by over 20% from last year with more than 143,000 registered FFVs in Nebraska.
CFDC to work with Foundation, Autos on FFV/Motor Vehicle Administration Project
More MN, IA, and ND Drivers Choosing E85